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Automation of Large Datasets Inflow From Multiple Sources in Real Time

Our client is a telecommunications service provider with pan-India presence, due to dynamic changes in the telecommunications market in India, our client wanted to reach out to customers instantaneously upon any change in customer status. In particular, our client would like to reach out to customers who have generated mobile number portability code instantaneously.

Solution Offered

  • Close integration with client’s technology paved the way to get data inserted on a real time basis into our technology using APIs
  • Automated mechanism were put in place to reach out to customers at different time intervals
  • Customer segmentation based on revenue and usage was done to prioritise the premium customer base

Impact

  • Automated data flow which eliminated human intervention
  • Drastic improvement in customer retention
  • Introduced detailed voice of customer analysis to understand the reason for customer churn